NLP Mastery Program by Keith Leonard

Introduction

The NLP Mastery Program is a comprehensive 12-week immersive training designed to equip students with advanced Neuro-Linguistic Programming techniques for transforming communication, mastering emotional states, and creating lasting behavioral change. Created by Keith Leonard, a seasoned NLP trainer who learned directly from NLP founders Dr. John Grinder and Dr. Richard Bandler, this program combines NLP Practitioner and Master Practitioner certifications with the Six Human Needs framework developed by Tony Robbins and Cloe Madanes. The curriculum spans 5 complete modules covering foundational NLP through advanced Master Practitioner techniques, with live session recordings and specialized training in working with women clients.

Here's What You Get

📊 Course Stats:

74 video lessons | 75 downloadable PDFs | 1 document | 1 image | 40h 06m 14s of content | 14.52 GB total

✅ 6 Human Needs Training Module: Complete training on Tony Robbins' Six Human Needs framework including certainty, uncertainty, significance, love/connection, growth, and contribution, with case studies, client strategies, and group coaching applications

✅ NLP Master Practitioner Live Session Access: 6 full live session recordings from July 2025 cohort (34h 20m) with complete transcripts covering advanced Master Practitioner techniques

✅ NLP Practitioner Level Classroom: 5 comprehensive classroom sessions (38h 08m) covering introduction to NLP, state management, the unconscious mind, neurology and anchoring, and strategies, plus complete study guides for all 5 modules

✅ NLP Practitioner Live Session Access: 6 live session recordings from July 2025 cohort (33h 05m) with complete transcripts for hands-on learning and Q&A

✅ Working with Women Specialized Training: 10 real client case studies (30h 22m) including compassion work, conscious blaming, divorce prevention, and freedom from limiting patterns, plus feminine archetype quiz and action forms

✅ Complete Study Guides: PDF study guides for all NLP Master Practitioner modules covering performance enhancement reports, success action plans, and detailed transcripts

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What You Will Learn in NLP Mastery Program

✅ Master the Six Human Needs framework to identify what drives client behavior and uncover paradoxical needs that create internal conflicts

✅ Apply advanced state management techniques to shift emotional states instantly and create powerful anchors for peak performance

✅ Utilize unconscious mind communication strategies to bypass resistance and install lasting behavioral change

✅ Implement neurology-based anchoring techniques to create conditioned responses that support desired outcomes

✅ Analyze and redesign client strategies to transform limiting patterns into empowering behaviors across all six human needs

✅ Navigate complex client scenarios where multiple needs conflict, using the framework to create breakthrough insights

✅ Facilitate change in group settings by identifying collective needs and designing interventions that meet multiple needs simultaneously

✅ Work effectively with women clients using specialized techniques for abandonment, self-blame, compassion deficits, and identity transformation

✅ Build and elicit strategies for certainty, uncertainty, significance, love/connection, growth, and contribution in yourself and clients

✅ Conduct life story analysis to identify driving forces and paradoxical needs that shape behavior patterns

✅ Apply NLP techniques used by Tony Robbins to create transformation in executives, entrepreneurs, therapists, and coaches

✅ Integrate Strategic Intervention principles with Master Practitioner NLP for comprehensive coaching interventions

Who Should Take NLP Mastery Program?

• Coaches and Therapists Struggling with Client Resistance — You've tried traditional approaches but clients stay stuck in the same patterns. This program teaches you how to use the Six Human Needs assessment to identify what's really driving behavior, then apply unconscious mind communication and anchoring techniques to bypass resistance and create lasting change at the identity level.

• Executives and Business Leaders Needing Advanced Influence Skills — You need to motivate teams, negotiate deals, and communicate with impact, but traditional leadership training feels generic. Keith Leonard's direct training from NLP founders Dr. John Grinder and Dr. Richard Bandler gives you the exact neurology-based techniques Tony Robbins uses with Fortune 500 leaders to create instant rapport, shift states, and influence behavior ethically.

• Life Coaches Ready for Master Practitioner Certification — You've completed basic NLP training but lack the advanced tools to handle complex cases where clients have conflicting needs. This program includes both NLP Practitioner and Master Practitioner certification content from Robbins-Madanes Training, with 40+ hours of live sessions showing real applications of advanced strategies work.

• Helping Professionals Working Predominantly with Women — You recognize that women clients often require different approaches than traditional coaching models address. The specialized “Working with Women” module features 10 real client case studies addressing abandonment wounds, conscious blaming, divorce prevention, and identity transformation, plus the feminine archetype framework for deeper assessment.

• Strategic Intervention Students Needing NLP Mastery — You've learned Strategic Intervention principles but need the underlying NLP expertise to execute interventions effectively. Keith Leonard, handpicked by Tony Robbins and Cloe Madanes to lead their Executive Coach training, integrates both methodologies seamlessly across 144 hours of training content.

• Practitioners Seeking Deep Mastery of the Six Human Needs — You understand the Six Human Needs intellectually but struggle to apply them in real sessions. This program dedicates an entire 8-hour module to needs assessment, client strategies across all six needs, complex scenario analysis, and group applications, going far beyond surface-level understanding.

Complete Curriculum Breakdown

Module 1: 6 Human Needs Training

This foundational module introduces Tony Robbins' Six Human Needs framework as the psychological foundation for all human behavior. You'll learn to identify which needs drive your clients, recognize when needs are in conflict, and design interventions that meet multiple needs simultaneously.

• Lesson 1.1: Introduction to the 6 Human Needs
• Lesson 1.2: History of the 6 Human Needs
• Lesson 1.3: Overview of the 6HN Model
• Lesson 1.4: Certainty
• Lesson 1.5: Uncertainty
• Lesson 1.6: Significance
• Lesson 1.7: Love & Connection
• Lesson 1.8: Growth
• Lesson 1.9: Contribution
• Lesson 1.10: Needs Divided
• Lesson 1.11: The Driving Force
• Lesson 1.12: Paradoxical Needs
• Lesson 1.13: Uncovering Clients' Needs
• Lesson 1.14: Case Studies
• Lesson 1.15: Conversational Cues
• Lesson 1.16: Observation
• Lesson 1.17: Six Human Needs Quiz
• Lesson 1.18: Life Story Analysis
• Lesson 1.19: Closing Thoughts
• Lesson 1.20: Intro to Client Strategies
• Lesson 1.21: Certainty Strategies
• Lesson 1.22: Uncertainty Strategies
• Lesson 1.23: Significance Strategies
• Lesson 1.24: Love Connection Strategies
• Lesson 1.25: Growth Strategies
• Lesson 1.26: Contribution Strategies
• Lesson 1.27: Strategy Scenario 1
• Lesson 1.28: Strategy Scenario 2
• Lesson 1.29: Strategy Scenario 3
• Lesson 1.30: Strategy Scenario 4
• Lesson 1.31: Closing Thoughts
• Lesson 1.32: Complex Client Strategies – Intro
• Lesson 1.33: Scenario 1 – James
• Lesson 1.34: Scenario 2 – Sophia
• Lesson 1.35: Scenario 3 – Alex
• Lesson 1.36: Closing Thoughts
• Lesson 1.37: Navigating Change – Intro
• Lesson 1.38: Example 1 – Michael
• Lesson 1.39: Example 2 – Jessica
• Lesson 1.40: Example 3 – David
• Lesson 1.41: Six Human Needs in Group Settings
• Lesson 1.42: Review
• Bonus: Why We Do What We Do – TED Talk by Tony Robbins
• 📕 Included resources: Six Human Needs Test, Instructions for Scoring, Interpretation Guide, 6HN Group Activities, 6HN Group Coaching, 6HN Speech for Business Executives, 6HN Speech for Life Coaching, 6HN Workshop on Leadership, 6HN Workshop on Relationships, plus 26 additional PDF resources

Module 2: NLP Master Practitioner Live Session Access and Recordings – July 2025

Advanced Master Practitioner training delivered in 6 intensive live sessions with real-time Q&A and application. These recordings capture the July 2025 cohort experience, offering insight into complex client scenarios and advanced technique application.

• Session 1 (1h 48m): Master Practitioner foundations and advanced presuppositions
• Session 2 (1h 47m): Advanced reframing and sleight of mouth patterns
• Session 3 (1h 33m): Meta-programs and personality profiling
• Session 4 (1h 33m): Advanced timeline techniques and identity-level change
• Session 5 (1h 38m): Modeling excellence and strategy installation
• Session 6 (1h 10m): Integration, certification preparation, and ongoing practice
• 📕 Included resources: Complete transcripts for all 6 Master Practitioner sessions

Module 3: NLP Practitioner Level Classroom

Comprehensive NLP Practitioner training covering the essential foundations of Neuro-Linguistic Programming. These classroom sessions build the core skills required before advancing to Master Practitioner level.

• Lesson 3.1: Introduction to NLP
• Session 1 (1h 59m): NLP foundations, presuppositions, and modeling
• Lesson 3.2: Introduction to State Management
• Session 2 (2h 01m): Emotional state management and pattern interruption
• Lesson 3.3: Intro to the Unconscious Mind
• Session 3 (1h 59m): Unconscious mind communication and Milton Model
• Lesson 3.4: Intro to Neurology & Anchoring
• Session 4 (1h 59m): Neurological foundations and anchoring techniques
• Lesson 3.5: Introduction to Strategies (Study Guide)
• 📕 Included resources: NLP Mastery PER, NLP Mastery SAP, Session 2 Transcript, Session 3 Transcript, Session 4 Transcript, NLP MP Module 1-5 Study Guides (complete Master Practitioner curriculum guides)

Module 4: NLP Practitioner Live Session Access and Recordings – July 2025

Live practitioner-level training from the July 2025 cohort, featuring hands-on demonstrations, real client work, and detailed Q&A to reinforce classroom learning with practical application.

• Live Replay – Session 1 (1h 36m): Practitioner foundations and first techniques
• Live Replay – Session 2 (2h 33m): Extended practice session with multiple demonstrations
• Live Replay – Session 3 (1h 32m): State management in real scenarios
• Live Replay – Session 4 (1h 34m): Anchoring and integration work
• Live Replay – Session 5 (1h 32m): Strategy elicitation and installation
• Live Replay – Session 6 (21m): Final integration and certification
• 📕 Included resources: Complete transcripts for all 6 Practitioner live sessions

Module 5: Working with Women

Specialized training module featuring 10 real client case studies demonstrating NLP and Strategic Intervention techniques specifically designed for women clients. Each case addresses common patterns and wounds that require nuanced approaches.

• Case Study 1: Camille (The Abandoned Mother) – 40m
• Case Study 2: Jess (The Mother with the Dragon Tattoo) – 1h 17m
• Case Study 3: Kaala (Divorce Prevention by Working with the Wife) – 49m
• Case Study 4: Leticia & Mark (Compassion) – 33m
• Case Study 5: Michelle (Finding the Sparkle) – 55m
• Case Study 6: Mieke (Conscious Blaming) – 58m
• Case Study 7: Nancy (The Art of Making Yourself Miserable) – 1h 14m
• Case Study 8: Patricia (Freedom & Love) – 36m
• Case Study 9: Shalini (From Prison To Freedom) – 48m
• Case Study 10: Sophie (Embracing Hope and Joy) – 31m
• 📕 Included resources: Archetype Quiz – Feminine, Working With Women Syllabus, WWW Action Forms 1-10

Bonus Materials

The program includes 16 additional PDF resources covering advanced applications, assessments, and reference materials from the Robbins-Madanes Training portal to support ongoing learning and client work.

Bonus Materials Included

✅ Tony Robbins TED Talk – Why We Do What We Do — Full video (23m 13s) of Tony Robbins' famous TED presentation on the Six Human Needs framework, providing context for the psychological foundations used throughout the program

✅ Feminine Archetype Assessment — Complete quiz and interpretation guide for identifying feminine archetypes in client work, integrated with the Working with Women case studies

✅ Six Human Needs Assessment Tools — Test, scoring instructions, and interpretation guide for conducting comprehensive needs assessments with clients

✅ Group Coaching & Workshop Templates — Ready-to-use materials for 6HN Group Activities, Group Coaching sessions, speeches for Business Executives and Life Coaching audiences, plus workshop curricula for Leadership and Relationships

✅ WWW Action Forms 1-10 — Downloadable Word document with structured forms for applying Working with Women techniques in your practice

✅ Complete Session Transcripts — PDF transcripts for all 12 live sessions (6 Practitioner + 6 Master Practitioner) for review and reference

About Keith Leonard

Keith Leonard is a Director of Education at Robbins-Madanes Training, handpicked by Tony Robbins and Cloe Madanes to lead their Executive Coach training program. His journey into NLP began with direct training under the field's founders, Dr. John Grinder and Dr. Richard Bandler, giving him firsthand access to the methodologies that revolutionized personal development. Over two decades, Keith has worked alongside influential leaders including Jim Kouzes, Dr. Robert Cialdini, Tony Robbins, and Cloe Madanes, refining his expertise and developing a teaching style that simplifies complex concepts while ensuring practical application.

Verified Credentials:

✅ Trained directly under NLP founders Dr. John Grinder and Dr. Richard Bandler in original NLP methodologies

✅ NLP Practitioner, Master & Trainer certified through The Academy of Modern Applied Psychology

✅ Certified Influence Professional from The Cialdini Institute under Dr. Robert Cialdini

✅ Body Language Expert certified from Joe Navarro Body Language Academy

✅ Certified Instructor in Situational Leadership and Coaching from The Center for Leadership Studies

✅ Certified Instructor from Franklin Covey and Maxwell Coach from The John Maxwell Company

✅ Coached and trained over 10,000 leaders across small companies to Fortune 500 organizations

✅ Graduate of Robbins-Madanes Training and Tony Robbins' Mastery University

✅ Holds certifications in Positive Psychology, Cognitive Behavioral Coaching, and is a Certified Partner with Wiley Publishing

✅ Has trained thousands of coaches and professionals in advanced NLP, Executive Coaching, and behavioral change over more than two decades

What Problems Does NLP Mastery Program Solve?

“I've completed basic NLP training but still can't create breakthrough results with stuck clients” — The Master Practitioner content goes beyond surface techniques to teach unconscious mind communication, advanced anchoring, and strategy redesign. The 40+ hours of live session recordings show Keith working with real complex cases, demonstrating exactly how to apply these tools when clients have conflicting needs or deep resistance.

“I understand the Six Human Needs conceptually but struggle to use them effectively in sessions” — Most programs mention the Six Human Needs briefly. This program dedicates 8+ hours specifically to needs assessment, including conversational cues, observation skills, life story analysis, and the Six Human Needs quiz. You'll learn to identify driving forces, recognize paradoxical needs creating internal conflict, and design client strategies for certainty, uncertainty, significance, love/connection, growth, and contribution.

“My women clients present differently than male clients and I don't have specialized tools” — The Working with Women module provides 10 real case studies (30+ hours) addressing abandonment wounds, conscious blaming patterns, divorce prevention, compassion deficits, and identity transformation work. Each case demonstrates specific language patterns, intervention designs, and Strategic Intervention techniques adapted for feminine psychology, plus the Archetype Quiz for deeper assessment.

“I want NLP training from someone who learned from the actual founders, not a watered-down version” — Keith Leonard trained directly under Dr. John Grinder and Dr. Richard Bandler, the creators of NLP, giving him access to original methodologies before they were commercialized. His teaching integrates these foundational techniques with Strategic Intervention principles from Tony Robbins and Cloe Madanes, creating a comprehensive system used with Fortune 500 executives and elite coaches.

“I need both Practitioner and Master Practitioner certifications but can't afford separate programs” — This program includes complete content for both NLP Practitioner (38+ hours) and Master Practitioner (34+ hours) certifications from Robbins-Madanes Training. You receive study guides for all 5 Master Practitioner modules, plus 12 live session recordings with transcripts showing both levels of technique application.

“I've tried to learn NLP from books but need to see the techniques applied in real scenarios” — The program includes 74 video lessons with live demonstrations, case studies across certainty/uncertainty/significance/love/growth/contribution strategies, complex client scenarios featuring James, Sophia, Alex, Michael, Jessica, and David, plus 10 women client cases showing complete sessions from assessment through transformation.

“I work with groups and teams but only know one-on-one NLP techniques” — Module 1 includes dedicated training on Six Human Needs in Group Settings, plus ready-to-use templates for group coaching, workshops on Leadership and Relationships, and speeches designed for Business Executives and Life Coaching audiences. You'll learn how to identify collective needs and design interventions that create transformation at the group level.

What Makes NLP Mastery Program Different

• Direct Lineage from NLP Founders — Keith Leonard's training under Dr. John Grinder and Dr. Richard Bandler provides access to original NLP methodologies before commercial dilution. This program teaches the techniques exactly as the founders developed them, integrated with Strategic Intervention advances from Tony Robbins and Cloe Madanes for a comprehensive system unavailable elsewhere.

• Six Human Needs as Psychological Foundation — While most NLP programs focus exclusively on technique, this program grounds all interventions in the Six Human Needs framework developed by Tony Robbins. You learn to identify which needs drive behavior, recognize paradoxical needs creating conflict, and design strategies that meet multiple needs simultaneously, creating change at the motivation level rather than just behavioral.

• 144 Hours of Real Application Content — Beyond theory, the program includes 40h 06m of video content featuring live session recordings from July 2025 cohorts, real client case studies, complex scenario analysis, and hands-on demonstrations. You see Keith applying techniques with actual stuck clients, not just explaining concepts on a whiteboard.

• Specialized Women Client Training — The Working with Women module addresses a gap in traditional NLP training with 10 complete case studies, feminine archetype assessment, and techniques specifically designed for abandonment wounds, conscious blaming, compassion work, and identity transformation patterns more common in women clients.

• Dual Certification Path — Includes complete content for both NLP Practitioner and Master Practitioner certifications from Robbins-Madanes Training, the organization co-founded by Tony Robbins and Cloe Madanes. Study guides cover all 5 Master Practitioner modules with performance enhancement reports and success action plans.

Frequently Asked Questions About NLP Mastery Program

What is NLP Mastery Program about?

The NLP Mastery Program is a comprehensive 12-week training combining NLP Practitioner and Master Practitioner certifications with the Six Human Needs framework from Tony Robbins and Cloe Madanes. It teaches advanced Neuro-Linguistic Programming techniques for emotional state management, unconscious mind communication, neurology-based anchoring, and strategy redesign, grounded in understanding the six fundamental human needs that drive all behavior.

Who created NLP Mastery Program?

Keith Leonard created this program as Director of Education at Robbins-Madanes Training. Keith trained directly under NLP founders Dr. John Grinder and Dr. Richard Bandler, and was handpicked by Tony Robbins and Cloe Madanes to lead their Executive Coach training. He has coached and trained over 10,000 leaders across Fortune 500 organizations and holds certifications from The Cialdini Institute, Franklin Covey, and The John Maxwell Company.

What is included in NLP Mastery Program?

The program includes 74 video lessons totaling 40 hours 6 minutes 14 seconds, 75 downloadable PDF workbooks and transcripts, 1 document with action forms, and 1 image resource, organized across 14.52 GB of content. Specifically: 6 Human Needs Training module (8h 28m), 6 Master Practitioner live sessions (34h 20m), 5 Practitioner classroom sessions (38h 08m), 6 Practitioner live sessions (33h 05m), and Working with Women module with 10 case studies (30h 22m), plus complete transcripts and study guides for all 5 Master Practitioner modules.

Who is NLP Mastery Program best suited for?

The program serves coaches and therapists struggling with client resistance who need advanced tools beyond traditional approaches, executives and business leaders requiring influence and communication mastery for team motivation and negotiation, life coaches ready for Master Practitioner certification with tools for complex cases, helping professionals working predominantly with women clients who need specialized intervention techniques, and Strategic Intervention students needing deep NLP expertise to execute interventions effectively.

What will I learn in NLP Mastery Program?

You will master the Six Human Needs framework to identify behavioral drivers and paradoxical needs, apply advanced state management and unconscious mind communication to bypass resistance, implement neurology-based anchoring for conditioned responses, analyze and redesign client strategies across all six needs, navigate complex scenarios with conflicting needs, facilitate group change interventions, work effectively with women clients using specialized case study techniques, build strategies for certainty/uncertainty/significance/love/growth/contribution, conduct life story analysis, and integrate Strategic Intervention with Master Practitioner NLP for comprehensive coaching.

What format is NLP Mastery Program delivered in?

The course is delivered as downloadable video lessons in .ts and .mp4 formats, PDF workbooks, transcripts, study guides, and assessments, plus one Word document with action forms and one image resource. The complete package totals 14.52 GB with 40 hours 6 minutes 14 seconds of video training organized across 5 main modules plus bonus materials.

Does NLP Mastery Program include any bonus materials?

Yes, the program includes Tony Robbins' TED Talk “Why We Do What We Do” (23m 13s) on the Six Human Needs framework, Feminine Archetype Assessment with quiz and interpretation guide, Six Human Needs Assessment Tools with test and scoring instructions, Group Coaching & Workshop Templates for business executives and life coaching audiences, WWW Action Forms 1-10 for working with women clients, and complete PDF transcripts for all 12 live sessions.

What is Keith Leonard known for?

Keith Leonard is known for training directly under NLP founders Dr. John Grinder and Dr. Richard Bandler, being handpicked by Tony Robbins and Cloe Madanes to lead Robbins-Madanes Training's Executive Coach program, and coaching over 10,000 leaders across Fortune 500 organizations. He holds certifications as an Influence Professional from The Cialdini Institute, Body Language Expert from Joe Navarro Body Language Academy, and has trained thousands of coaches in advanced NLP and behavioral change over two decades.

How is NLP Mastery Program different from other NLP courses?

The program differs through Keith Leonard's direct training under NLP founders Dr. John Grinder and Dr. Richard Bandler, providing access to original methodologies. It uniquely integrates the Six Human Needs framework as the psychological foundation for all techniques, includes 144 hours of real application content with live session recordings and case studies, offers specialized Working with Women training with 10 complete cases and feminine archetype assessment, and provides dual certification content for both NLP Practitioner and Master Practitioner from Robbins-Madanes Training.

Sources:

• Keith Leonard Resume – Robbins-Madanes Training
• NLP Mastery Program – Robbins-Madanes Training
• Keith Leonard Official Website
• Unlock the NLP Secrets Tony Robbins Uses