Scalable Coach Masterclass by Lucas Garvin & Jim Hohl

Introduction

The Scalable Coach Masterclass is a comprehensive business training program created by Lucas Garvin and Jim Hohl, co-founders of Thought Leaders Institute, who serve 20,000+ students across 100+ niches and 80+ countries. This masterclass teaches coaches and consultants how to design, launch, and scale hybrid group coaching programs that blend high-touch coaching with scalable delivery systems, moving beyond the 1:1 model to create predictable revenue streams while serving more clients.

Here's What You Get

📊 Course Stats:

45 video lessons | 34 downloadable PDFs | 29 documents | 1 presentation | 30h 26m 48s of content | 11.48 GB total

✅ Module 1: Design Your Scalable Offer — 8 video lessons (5h 04m) teaching you how to craft and package a hybrid coaching offer that sells, including the Unique Approach framework, branding strategies, and pricing models

✅ Module 2: Plan Your ‘Sold Out Launch' — 6 video lessons (3h 31m) covering the Hybrid Launch Method and complete launch planning system to fill your program with ideal clients

✅ Module 3: Craft High-Value Messaging — 9 video lessons (4h 57m) on creating messaging that differentiates your offer and attracts premium clients, including advanced ambition-level messaging and symptom-based positioning

✅ Module 4: Create High-Converting Launch Content — 7 video lessons (5h 47m) with complete content templates for Interest, Awareness, and Action phases, plus live feedback call replays

✅ Module 5: Launch & Fill Your Hybrid — 4 video lessons (3h 26m) on executing your launch, analyzing results, and troubleshooting common challenges

✅ The Scalable Impact Course — 6 video lessons (3h 26m) teaching curriculum design, transformational program structure, group coaching delivery, and content creation systems

✅ The SERVICE Sales Framework Training — 3 video lessons (1h 28m) on authentic sales conversations that convert without pressure or manipulation

✅ Workbooks & Templates — 29 downloadable workbooks including the Hybrid Launch Planner, Message Clarity Workbook, Curriculum Overview Template, Lesson Slide Template, and High-Converting Content Example Bank

✅ Live Q&A Call Replays — Over 20 hours of recorded coaching calls where Lucas and Jim answer student questions and provide personalized feedback

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What You Will Learn in Scalable Coach Masterclass

✅ Craft Your Unique Approach™ — Build a proprietary methodology that differentiates your coaching from every other coach in your niche, then brand it with a memorable name that positions you as the expert

✅ Design Hybrid Coaching Offers — Package your expertise into a scalable program that combines group coaching, self-paced content, and community, allowing you to serve 10-50 clients simultaneously without sacrificing results

✅ The Hybrid Launch Method™ — Execute a three-phase launch sequence (Interest, Awareness, Action) that consistently fills programs, based on proven templates that have generated millions in course sales

✅ Master Ambition-Level Messaging — Position your offer to attract clients at different readiness stages, from awareness-building content to conversion-focused messaging that speaks to immediate transformation

✅ Create High-Converting Launch Content — Write emails, social posts, webinar scripts, and sales pages using the exact templates and frameworks that Lucas and Jim use for their own six-figure launches

✅ Implement the SERVICE Sales Framework™ — Lead authentic enrollment conversations that feel natural and service-driven, eliminating the need for high-pressure tactics while maintaining high conversion rates

✅ Design Transformational Curriculums — Build step-by-step learning experiences that deliver consistent client results, using the Curriculum Overview Template and Lesson Outline Template included in the program

✅ Coach Groups Effectively — Facilitate group coaching calls that give every participant personalized attention while leveraging shared learning, using specific facilitation techniques for accountability and breakthroughs

✅ Build Engaged Communities — Create online community experiences that drive course completion, peer support, and long-term retention using the Community Experience Worksheet

✅ Analyze & Optimize Launches — Track key metrics at each launch phase, identify bottlenecks in your funnel, and troubleshoot underperforming campaigns with data-driven adjustments

✅ Scale Without Losing Your Soul — Build systems for client delivery, content creation, and sales that allow you to grow revenue without working more hours or compromising coaching quality

✅ Package & Price Premium Offers — Use the Hybrid Offer Worksheet to determine pricing that reflects transformation value rather than hourly rates, positioning yourself in the premium coaching market

Who Should Take Scalable Coach Masterclass?

• 1:1 Coaches at Capacity — You've built a solid client base through individual coaching sessions, but your calendar is maxed out and you can't serve more people without burning out. This masterclass shows you how to transition your expertise into a hybrid model that serves 20-30 clients at once while maintaining the personalized support your clients expect, using the exact systems Lucas and Jim used to scale from serving 10 clients to 20,000+ students.

• Course Creators with Low Completion Rates — You've launched a self-paced course but students aren't finishing, engagement is low, and results are inconsistent. The Scalable Impact Course module teaches you how to add group coaching and community elements that drive accountability and completion, transforming passive consumers into active participants.

• Consultants Ready to Leverage Their Time — You've spent years trading hours for dollars in consulting engagements, and while you're profitable, you've hit an income ceiling because there are only so many hours in a week. The program walks you through designing a hybrid offer that packages your consulting methodology into a scalable format, allowing you to serve multiple clients simultaneously while charging premium prices.

• Coaches Who Struggle to Fill Programs — You've created an offer but launches feel unpredictable, with inconsistent enrollment numbers and long gaps between cohorts. Module 2 and Module 4 teach the Hybrid Launch Method—a three-phase system with proven content templates that create predictable enrollment, based on the same launch strategies that fill Lucas and Jim's programs every 90 days.

• Experts with Generic Messaging — Your marketing sounds like everyone else in your niche, making it hard to stand out and attract premium clients. Module 3's Craft Your Unique Approach training teaches you how to identify, articulate, and brand your proprietary methodology, then use ambition-level messaging to position yourself as the only logical choice for your ideal client.

• Coaches Who Hate “Salesy” Tactics — You're great at coaching but uncomfortable with traditional sales approaches that feel pushy or manipulative. The SERVICE Sales Framework gives you a conversation structure that feels authentic and service-oriented, allowing you to enroll clients naturally while maintaining conversion rates of 30-50%.

Complete Curriculum Breakdown

Module 1: Design Your Scalable Offer

This foundational module teaches you how to architect a hybrid coaching program that delivers transformation at scale. You'll develop your Unique Approach™—a proprietary methodology that differentiates you from competitors—then package it into an offer that commands premium pricing while serving multiple clients simultaneously.

• Lesson 1.1: Creating Scalable Impact + Revenue
• Lesson 1.2: The Key To A ‘Sold Out Launch'
• Lesson 1.3: How To Serve Clients Well At Scale
• Lesson 1.4: Craft Your Unique Approach™
• Lesson 1.5: Brand Your Unique Approach™
• Lesson 1.6: Package & Price Your Hybrid Offer
• Lesson 1.7: Design Your Scalable Offer Q&A Calls (Part 1)
• Lesson 1.8: Design Your Scalable Offer Q&A Calls (Part 2)
• 📕 Included resources: Bestselling Unique Approach Example Bank (workbook), Craft Your Unique Approach Workbook, Hybrid Offer Worksheet, Creating Scalable Impact & Revenue Slides, The Key To A Sold Out Launch Slides, How To Serve Clients Well At Scale Slides, Craft Your Unique Approach Slides, Brand Your Unique Approach Slides, Package & Price Your Hybrid Offer Slides

Module 2: Plan Your ‘Sold Out Launch'

Learn the complete launch planning system that Lucas and Jim use to consistently fill their programs. This module breaks down the Hybrid Launch Method into actionable phases with specific timelines, content requirements, and technical setup instructions.

• Lesson 2.1: How We Launch A Hybrid
• Lesson 2.2: The Hybrid Launch Method™
• Lesson 2.3: Plan Your ‘Sold Out Launch'
• Lesson 2.4: Get Ready To Launch
• Lesson 2.5: Plan Your ‘Sold Out Launch' Q&A Calls (Part 1)
• Lesson 2.6: Plan Your ‘Sold Out Launch' Q&A Calls (Part 2)
• 📕 Included resources: $27/Month High Efficiency Tech Cheat Sheet, How We Launch A Hybrid Slides, The Hybrid Launch Method Slides, Plan Your Sold Out Launch Slides, Get Ready To Launch Slides

Module 3: Craft High-Value Messaging

This module goes deep on messaging strategy, teaching you how to position your offer to attract premium clients and differentiate from competitors. You'll learn advanced frameworks including ambition-level positioning and symptom-based versus label-based messaging.

• Lesson 3.1: How To Craft High-Value Messaging
• Lesson 3.2: Expand Your Unique Approach
• Lesson 3.3: Differentiate Your Unique Approach
• Lesson 3.4: Create Your Messaging Assets
• Lesson 3.5: Bonus — Advanced “Ambition Level” Mini-Training (Part 1)
• Lesson 3.6: Bonus — Advanced “Ambition Level” Mini-Training (Part 2)
• Lesson 3.7: Bonus — Label vs Symptom-Based Messaging
• Lesson 3.8: Craft High-Value Messaging Q&A Calls (Part 1)
• Lesson 3.9: Craft High-Value Messaging Q&A Calls (Part 2)
• 📕 Included resources: Message Clarity Workbook (3 copies for different stages), How To Craft High-Value Messaging Slides, Expand Your Unique Approach Slides, Differentiate Your Unique Approach Slides, Create Your Messaging Assets Slides

Module 4: Create High-Converting Launch Content

Get the complete content templates for every phase of a launch—from initial awareness content to conversion-focused sales emails. This module includes the exact scripts, email sequences, and social posts that Lucas and Jim use, plus live feedback sessions where they review and improve student content.

• Lesson 4.1: How To Create High-Converting Launch Content
• Lesson 4.2: Overview — Interest Phase Launch Content
• Lesson 4.3: Overview — Awareness Phase Launch Content
• Lesson 4.4: Overview — Action Phase Launch Content
• Lesson 4.5: Create High-Converting Launch Content Q&A Calls (Part 1)
• Lesson 4.6: Create High-Converting Launch Content Q&A Calls (Part 2)
• Lesson 4.7: Launch Content Live Feedback Call Replay
• 📕 Included resources: High-Converting Content Example Bank (3 copies), The Hybrid Launch Planner (3 copies), The Hybrid Launch Template Kit (3 copies with email sequences and scripts), How to Create High-Converting Launch Content Slides, Overview — Interest Phase Content Slides, Overview — Awareness Phase Launch Content Slides, Overview — Action Phase Launch Content Slides

Module 5: Launch & Fill Your Hybrid

Execute your launch with confidence using the step-by-step activation plan. This module covers launch execution, real-time optimization, and post-launch analysis to identify what worked and what needs adjustment for your next cohort.

• Lesson 5.1: Launch & Fill Your Hybrid
• Lesson 5.2: Analyze & Troubleshoot Your Launch
• Lesson 5.3: Launch & Fill Your Group Q&A Calls (Part 1)
• Lesson 5.4: Launch & Fill Your Group Q&A Calls (Part 2)
• 📕 Included resources: Analyze & Troubleshoot Your Launch Slides, Launch & Fill Your Hybrid Slides

The Scalable Impact Course

Once your program is full, this module teaches you how to deliver an exceptional client experience. You'll design curriculum, create engaging content, facilitate powerful group coaching calls, and build community experiences that drive completion and results.

• Lesson 6.1: Craft Your Delivery Plan
• Lesson 6.2: Designing Transformational Programs
• Lesson 6.3: Coach Clients In Groups
• Lesson 6.4: Create Powerful Content (Part 1)
• Lesson 6.5: Create Powerful Content (Part 2)
• Lesson 6.6: Create Your Community
• 📕 Included resources: Curriculum Overview Template, Lesson Outline Template, Lesson Slide Template (PowerPoint), Community Experience Worksheet, Hybrid Delivery Plan Worksheet, Content Generator, Unique Approach Step Expander, Resource Designer, Craft Your Delivery Plan Slides, Designing Transformational Programs Slides, Coach Clients In Groups Slides, Create Powerful Content (Part 1) Slides, Create Powerful Content (Part 2) Slides, Create Your Community Slides

The SERVICE Sales Framework Training & Script

Master the art of enrollment conversations with the SERVICE Sales Framework—a 7-step conversation structure that feels consultative and service-driven while maintaining high conversion rates. This training eliminates the need for high-pressure closes or manipulative tactics.

• Lesson 7.1: The Art of Selling Without Being “Sales-y”
• Lesson 7.2: How To Lead Authentic Conversations That Convert
• Lesson 7.3: Design Your Service-Driven Conversations
• 📕 Included resources: SERVICE Sales Framework Scripts (3 copies with complete conversation templates)

Bonus Content

• Instant Raise Workshop
• Launch Success Panel
• Scalable Coach Action Guide

Bonus Materials Included

✅ Live Q&A Call Recordings — Over 20 hours of recorded group coaching calls where Lucas and Jim provide personalized feedback on student offers, messaging, and launch strategies. These calls include real-time offer critiques, messaging breakdowns, and troubleshooting sessions for specific business challenges (video format).

✅ The Hybrid Launch Template Kit — Complete copy-paste templates for every piece of launch content: email sequences for all three phases, social media post templates, webinar scripts, and sales page frameworks. Includes filled-in examples from real six-figure launches (3 copies provided in Word document format).

✅ High-Converting Content Example Bank — A swipe file of proven launch content across multiple niches, showing exactly how to adapt the frameworks to your specific market. Includes before-and-after examples of student content that Lucas and Jim improved (Word document format).

✅ $27/Month High Efficiency Tech Cheat Sheet — Complete technology stack recommendations for running a hybrid coaching business on a minimal budget, including platform comparisons for email, video hosting, payment processing, and community management (Word document format).

✅ Instant Raise Workshop — Bonus training on positioning and pricing strategies to command premium fees, including how to raise prices on existing clients without losing them (video format).

✅ Launch Success Panel — Panel discussion featuring successful Thought Leaders Institute students who share behind-the-scenes insights from their first launches, including revenue numbers, conversion rates, and lessons learned (video format).

About Lucas Garvin & Jim Hohl

Lucas Garvin and Jim Hohl are the co-founders of Thought Leaders Institute (also operating as Thought Leader Brands), a business training company that serves over 20,000 students across 100+ niches in 80+ countries. Both founders transitioned from 1:1 client work to scalable hybrid coaching models before creating TLI to teach their methodology to other coaches and consultants.

Lucas Garvin started his entrepreneurial journey at age 13, founding SEO PRO to provide digital marketing services to local businesses in Savannah, Georgia. As an Eagle Scout, he built his work ethic and commitment to service early. After graduating high school, Lucas bypassed traditional college to co-found The Thought Leader Agency (formerly Visify) in New York City, a digital marketing agency serving coaches and thought leaders. He now serves as Co-Founder and Co-CEO of Thought Leader Brands, directing all marketing strategy and curriculum development. Lucas is an international speaker and recognized expert in digital marketing and sales strategy.

Jim Hohl brings over 25 years of marketing and sales experience to Thought Leaders Institute. He holds a degree from Georgetown University and started his career in the corporate world before launching into entrepreneurship. The Thought Leader Agency is Jim's fifth business venture, with two previous companies successfully acquired. He was recently recognized as DigitalMarketer's “Trainer of the Year” for his contributions to the marketing education space. Jim is also an international speaker and hosts the “Mastering Growth” podcast alongside Lucas Garvin, where they interview successful coaches and business owners about scaling strategies.

Verified Credentials:

✅ Co-founders of Thought Leaders Institute, serving 20,000+ students across 80+ countries

✅ Jim Hohl: Georgetown University graduate with 25+ years in marketing and sales

✅ Jim Hohl: Recognized as DigitalMarketer's “Trainer of the Year”

✅ Lucas Garvin: Founded first business (SEO PRO) at age 13 in Savannah, Georgia

✅ Lucas Garvin: Eagle Scout with demonstrated commitment to service and leadership

✅ Co-hosts of “Mastering Growth” podcast

✅ Featured guests on Natural Born Coaches podcast (Episode 717: “How to Scale Your Business Without Losing Your Soul”)

✅ Jim Hohl: Successfully exited two previous business ventures through acquisition

✅ Both are international speakers and trainers in the coaching and digital marketing space

What Problems Does Scalable Coach Masterclass Solve?

“I'm booked solid with 1:1 clients but I've hit an income ceiling and I'm completely burned out” — Module 1 teaches you how to design a hybrid coaching offer that serves 20-30 clients simultaneously using group coaching calls, self-paced curriculum, and community support. The Hybrid Offer Worksheet walks you through restructuring your expertise so you can multiply your impact without multiplying your working hours, using the same model Lucas and Jim used to scale from serving individual clients to 20,000+ students.

“I've launched courses before but no one buys—I don't know how to market myself” — Modules 2, 3, and 4 give you the complete Hybrid Launch Method with done-for-you templates for every piece of content. The High-Converting Content Example Bank shows you exactly what to write in emails, social posts, and webinars, while the Message Clarity Workbook helps you articulate your unique value in a way that makes you the obvious choice. This isn't theory—these are the exact templates Lucas and Jim use for their own consistent six-figure launches.

“My messaging sounds like everyone else in my niche and I can't differentiate myself” — Module 3's Craft Your Unique Approach framework teaches you how to identify the proprietary methodology hidden in your coaching process, brand it with a memorable name, and use it as your primary differentiator. The Bestselling Unique Approach Example Bank shows you 20+ real examples from coaches who've successfully branded their methods, giving you a proven template to follow.

“I hate sales calls and feel uncomfortable with pushy closing tactics” — The SERVICE Sales Framework Training gives you a 7-step conversation structure that feels consultative and service-driven rather than manipulative. You'll learn how to lead enrollment conversations that naturally guide prospects to the right decision for them, whether that's joining your program or not, while maintaining conversion rates of 30-50%. The included scripts show you exactly what to say at each step.

“My students don't finish my course and results are inconsistent” — The Scalable Impact Course module teaches you how to design transformational curriculums using backward design principles, where you start with the end result and build each lesson to create that outcome. The Curriculum Overview Template and Lesson Outline Template ensure every piece of content serves the transformation, while the group coaching and community components add the accountability that self-paced courses lack.

“I don't know what tech stack I need or how to deliver a hybrid program” — The $27/Month High Efficiency Tech Cheat Sheet breaks down exactly which platforms to use for email marketing, video hosting, community management, and payment processing, with budget-friendly recommendations that won't require a developer. The Hybrid Delivery Plan Worksheet maps out your entire program logistics, from onboarding sequences to call scheduling to content delivery timelines.

“My launches are unpredictable—sometimes I get 5 students, sometimes 25, and I never know why” — Module 5's Analyze & Troubleshoot Your Launch training teaches you which metrics to track at each phase (Interest, Awareness, Action) and how to identify bottlenecks in your funnel. The live Q&A calls include real examples of students whose launches underperformed, with Lucas and Jim diagnosing the exact problem (usually messaging, pricing, or content sequencing) and providing fixes that doubled enrollment in the next launch.

What Makes Scalable Coach Masterclass Different

• The Hybrid Model Focus — Unlike programs that teach either pure 1:1 coaching or fully automated courses, this masterclass specializes in hybrid programs that combine group coaching, self-paced content, and community. This model allows coaches to serve 20-50 clients simultaneously while maintaining the high-touch support and results that premium clients expect, creating the scalability of courses with the transformation of coaching.

• The Unique Approach™ Framework — Most marketing training tells you to “find your niche” or “identify your ideal client,” but Module 1 goes deeper by teaching you how to extract and brand your proprietary methodology. This framework helps you identify the specific steps, principles, or frameworks you unconsciously use in client transformations, then package them into a named system (like “The SERVICE Sales Framework” or “The Hybrid Launch Method”) that becomes your primary marketing differentiator.

• Done-For-You Launch Templates — Rather than teaching launch theory, Module 4 provides The Hybrid Launch Template Kit with complete copy-paste templates for every piece of content: 15+ email sequences, social media post calendars, webinar scripts, and sales page frameworks. The High-Converting Content Example Bank includes real examples from multiple niches, showing you exactly how to adapt the templates to your market.

• Emphasis on Service-Driven Sales — The SERVICE Sales Framework represents a philosophical shift from traditional “close at all costs” sales training. It's built on the principle that enrollment conversations should serve the prospect first, with the sale as a natural outcome rather than a forced conclusion. This approach appeals specifically to coaches and healers who are skilled at transformation but uncomfortable with high-pressure tactics.

• Proven by the Creators' Own Business — Lucas and Jim aren't just teaching a model they researched—they built Thought Leaders Institute using the exact systems in this masterclass. They transitioned from serving clients 1:1 to running a hybrid coaching business that serves 20,000+ students across 80+ countries, then documented their entire process into this curriculum. The included Q&A calls show them applying these frameworks to real student situations, not just teaching theory.

Frequently Asked Questions About Scalable Coach Masterclass

What is Scalable Coach Masterclass about?

Scalable Coach Masterclass is a business training program that teaches coaches, consultants, and experts how to design, launch, and deliver hybrid group coaching programs. The curriculum focuses on the “hybrid model”—a combination of group coaching calls, self-paced curriculum, and community support that allows you to serve 20-50 clients simultaneously while maintaining high-touch transformation. The program covers offer design using the Unique Approach framework, messaging and positioning strategies, the complete Hybrid Launch Method with done-for-you templates, and delivery systems for running transformational group programs.

Who created Scalable Coach Masterclass?

Lucas Garvin and Jim Hohl created this masterclass as co-founders of Thought Leaders Institute. Lucas started his first business at age 13 and co-founded The Thought Leader Agency (formerly Visify) in New York City, where he directs marketing strategy and curriculum development. Jim Hohl is a Georgetown University graduate with over 25 years of marketing and sales experience, recognized as DigitalMarketer's “Trainer of the Year,” and has successfully exited two previous business ventures. Together, they've built Thought Leaders Institute to serve 20,000+ students across 100+ niches in 80+ countries.

What is included in Scalable Coach Masterclass?

The program includes 45 video lessons totaling 30 hours 26 minutes, 34 downloadable PDF slide decks, 29 workbooks and templates, and 1 presentation file, totaling 11.48 GB of content. The curriculum is organized into 7 modules covering offer design, launch planning, messaging, content creation, launch execution, program delivery, and sales conversations. Key resources include The Hybrid Launch Template Kit (complete email sequences and scripts), Message Clarity Workbook, Curriculum Overview Template, SERVICE Sales Framework Scripts, High-Converting Content Example Bank, and over 20 hours of live Q&A call recordings where Lucas and Jim provide personalized feedback on student offers and launches.

Who is Scalable Coach Masterclass best suited for?

The program is designed for established coaches and consultants who are currently serving clients 1:1 and want to scale their impact without sacrificing quality or burning out. It's particularly valuable for coaches at capacity who've hit an income ceiling, course creators struggling with low completion rates who want to add coaching and community elements, consultants ready to leverage their time by serving multiple clients simultaneously, and experts who've struggled with inconsistent launch results or generic marketing that doesn't differentiate them from competitors.

What will I learn in Scalable Coach Masterclass?

You'll learn how to craft a Unique Approach™ that differentiates your coaching methodology from competitors, design hybrid offers that combine group coaching with scalable content delivery, execute the three-phase Hybrid Launch Method to consistently fill programs, create high-converting launch content using proven templates and frameworks, master ambition-level messaging that attracts premium clients, lead authentic SERVICE Framework sales conversations without pressure tactics, design transformational curriculums that drive consistent client results, facilitate group coaching calls that provide personalized attention at scale, and build engaged communities that increase completion and retention rates.

What format is Scalable Coach Masterclass delivered in?

The course is delivered as downloadable video lessons in MP4 format, PDF slide decks for each training module, and Word documents for workbooks and templates. There is also one PowerPoint presentation file (Lesson Slide Template) that you can customize for your own program. The complete package totals 11.48 GB and includes 30 hours 26 minutes of video instruction across 45 lessons, organized into 7 main modules with clear progression from offer design through launch execution to program delivery.

Does Scalable Coach Masterclass include any bonus materials?

Yes, the program includes several valuable bonuses: over 20 hours of recorded live Q&A coaching calls where Lucas and Jim provide personalized feedback on student offers and launches, The Hybrid Launch Template Kit with copy-paste email sequences and content templates, High-Converting Content Example Bank showing real launch content examples across multiple niches, $27/Month High Efficiency Tech Cheat Sheet with platform recommendations for running a hybrid business on a budget, Instant Raise Workshop on premium pricing strategies, and Launch Success Panel featuring successful student case studies with revenue numbers and conversion rates.

What is Lucas Garvin known for?

Lucas Garvin is known as the co-founder of Thought Leaders Institute and The Thought Leader Agency (formerly Visify), which serves over 20,000 students across 80+ countries. He founded his first business, SEO PRO, at age 13 in Savannah, Georgia, and is an Eagle Scout. He co-hosts the “Mastering Growth” podcast with Jim Hohl and is recognized as an international speaker and expert in digital marketing and sales strategy. Lucas specializes in helping coaches and thought leaders scale their businesses through hybrid coaching models and has been featured on podcasts including Natural Born Coaches.

What is Jim Hohl known for?

Jim Hohl is known as the co-founder and CEO of Thought Leaders Institute with over 25 years of marketing and sales experience. He's a Georgetown University graduate who was recently recognized as DigitalMarketer's “Trainer of the Year.” Jim has founded five businesses throughout his career, with two successfully acquired. He's an international speaker and trainer who co-hosts the “Mastering Growth” podcast alongside Lucas Garvin, where they interview successful coaches about scaling strategies. Jim specializes in conscious sales methodologies and leadership development for expert-based businesses.

How is Scalable Coach Masterclass different from other coaching business courses?

The program is uniquely focused on the hybrid coaching model—combining group coaching, self-paced content, and community—rather than teaching either pure 1:1 work or fully automated courses. The Unique Approach framework goes beyond typical “find your niche” advice by teaching you how to extract and brand your proprietary methodology as a marketing differentiator. Unlike theoretical training, Module 4 provides complete done-for-you launch templates including email sequences, webinar scripts, and sales page frameworks that you can customize. The SERVICE Sales Framework represents a service-first philosophy rather than high-pressure closing tactics. Most importantly, Lucas and Jim built their own business (serving 20,000+ students) using these exact systems before teaching them, and the included Q&A calls show them applying the frameworks to real student situations rather than just presenting theory.